Experience divine serenity and vibrant hospitality at the sacred confluence of the Ganges, Yamuna, and Saraswati rivers

National, January 2024: Apeejay Surrendra Park Hotels Limited (ASPHL) is delighted to announce the opening of Zone Connect by The Park Prayagraj, a contemporary retreat in the historic city of Prayagraj. The milestone aligns with the spiritual fervour of the upcoming Maha Kumbh Mela 2025, making it a timely addition to the city's vibrant hospitality landscape.

Strategically located in the heart of the sacred Kumbh City, Zone Connect by The Park Prayagraj offers a perfect blend of comfort and spiritual serenity, making it an ideal stay for both devotees and travellers. It is located just 2 km from Prayagraj Railway Station and 13 km from Allahabad Airport offering easy access to the city’s key landmarks, including the iconic Triveni Sangam, just 6.7 km away.

The guests can savour exquisite vegetarian cuisine at Café C, host gatherings in the Townhall banquet accommodating up to 100 people, and hold meetings in the versatile Grey Zone, designed for up to 30 participants. For rejuvenation, the Vitalia Spa & Fitness Centre provides a tranquil escape, ensuring a balanced and fulfilling stay experience.

Speaking about the launch, Vikas Ahluwalia, General Manager and National Head, Zone by The Park Hotels, shared, “Prayagraj is a city of profound spiritual significance, and we are honoured to introduce Zone Connect by The Park Prayagraj in time for the Maha Kumbh Mela 2025. With thoughtfully designed spaces that encourage networking and productivity, Zone Connect caters equally to spiritual seekers and corporate travellers, making it a hub for being social, nimble and at ease.”

Mr. Vijay Dewan, Managing Director of Apeejay Surrendra Park Hotels Limited, emphasized the strategic importance of the launch, “We are thrilled to open Zone Connect by The Park Prayagraj, a significant step in our strategy to expand into key cultural and spiritual hubs of India. Prayagraj with its profound spiritual heritage and a growing status of a corporate hub, home to the Allahabad High Court and renowned educational institutions, is a focal point for both business and leisure travellers. We are excited to cater to this vibrant market, eager to experience the unique, unboxy spirit of Zone.”

With the addition of Zone Connect by The Park Prayagraj, ASPHL now operates 36 hotels across India, offering a combined inventory of 2,485 keys. This expansion underscores the brand’s commitment to delivering world-class hospitality while celebrating India’s rich cultural heritage.

About Apeejay Surrendra Park Hotels Limited:

Apeejay Surrendra Park Hotels Limited (ASPHL) is a leading player in the hospitality sector renowned for its upscale properties and diverse F&B offerings. Since its inception in 1967, with the opening of its first property in Kolkata under the renowned brand "THE PARK," the Company has expanded its presence to 26 cities across India. At present, ASPHL operates 36 hotels, including properties owned, leased, and managed, under five distinct brands: THE PARK, THE PARK Collection, Zone Connect by The Park, Zone by The Park, and Stop by Zone. These brands are known for their upscale and upper mid-scale categories, symbolizing excellence in hospitality.

Alongside its core hospitality offerings, ASPHL has a diverse portfolio in food and beverage (F&B) and entertainment, with restaurants, nightclubs, and bars. The Company also has a well-established footprint in the retail food and beverage sector through its iconic retail brand 'Flurys,' comprising a network of 98 outlets featuring various formats including kiosks, cafes, and restaurants. Moreover, the Company's portfolio includes nightclubs and entertainment options, enhancing its brand positioning and enabling synergistic cross-selling opportunities.