These are unprecedented times for our industry. Operators are facing business challenges beyond their control. Nevertheless, many operators and hotel companies are putting the true meaning of ‘hospitality’ into action. Hundreds of operators with dozens of brands are making their properties and facilities available for use by medical personnel and first responders. 

Maestro’s team is proud to be associated with many of these hoteliers who are giving back to their communities by opening their doors during this difficult time.

The Silver Hotel Group, a family owned company, is offering a safe and comfortable place to rest for front line medical staff and first responders

Accent Inns opened its doors to offer rooms at cost for front-line essential service workers, “We considered closing our doors because our reservations office was only taking cancellations and clearly travel was drying up,” said Trina Notman, VP of Marketing & Communications at Accent Inns

“Then, a nurse who was desperate for a place for her colleagues to self-isolate called us for help because some of her colleagues had taken to sleeping in their cars to avoid risking passing the virus on to their families

To date we have sold over 1,000 room nights covered by community donations through this program. It is tremendous to be able to tell these workers that their stay is covered.”

AHLA's Hospitality for Hope Initiative that was created to boost collaboration between the hotel industry and local, state and federal governments to help employees, communities, and the industry during this unprecedented health crisis. AHLA recently announced a partnership with its partner state associations to support communities across the country by connecting hotels with the health community to find housing and support for medical staff and first responders. Over 16,000 hotels have signed up for AHLA's Hospitality for Hope Initiative.